Investigating 'Fear of Missing Out' (FOMO) as an extrinsic motive affecting sport event consumer's behavioral intention and FOMO-driven consumption's influence on intrinsic rewards, extrinsic rewards, and consumer satisfaction | PLOS ONE
Here's Why Millennials Use Social Media - Marketing Charts
Social media content strategy for sport clubs to drive fan engagement - ScienceDirect
Factors influencing sport participation | Clearinghouse for Sport
Effect of social media usage on the cultural identity of rural people: a case study of Bamha village, Egypt | Humanities and Social Sciences Communications
A Review of the Physical, Societal and Economic Effects of Wearable Devices in Sports – The Sport Journal
Social Media Trends to know for 2022 | Sprout Social
Frontiers | Role of Social Media Marketing Activities in Influencing Customer Intentions: A Perspective of a New Emerging Era
Full article: Engagement with Social Media and Social Media Advertising: The Differentiating Role of Platform Type
How social media influences consumer buying decisions - The Business Journals
Sports Technology Market Size, Share & Trends Report, 2030
JRFM | Free Full-Text | Consumer Behaviour during Crises: Preliminary Research on How Coronavirus Has Manifested Consumer Panic Buying, Herd Mentality, Changing Discretionary Spending and the Role of the Media in Influencing
Digital 2021: Global Overview Report — DataReportal – Global Digital Insights
This is how coronavirus is affecting sports | World Economic Forum
Frontiers | Physical Activity and Health Promotion in Esports and Gaming–Discussing Unique Opportunities for an Unprecedented Cultural Phenomenon
How to Decide which Social Media Channels to Be On | Sprout Social
The Impact of Social Media in Sports | The Sport Digest
JTAER | Free Full-Text | Impact of the COVID-19 Pandemic on Online Consumer Purchasing Behavior
Frontiers | An Analysis of Broadcasting Media Using Social Media Engagement in the WNBA
4 Ways Social Media Impacts Consumer Behavior | Sprout Social
Frontiers | The Impact of Consumer Purchase Behavior Changes on the Business Model Design of Consumer Services Companies Over the Course of COVID-19
PDF) Exploring the Factors Affecting Popularity in Social Media: A Case Study of Football Bowl Subdivision Head Coaches
Social Media Use 2018: Demographics and Statistics | Pew Research Center
Ranking of factors affecting sports consumer behaviour (see online... | Download Scientific Diagram
PDF) Sports Marketing & social Media
