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Here's how 'brand extension' has become the latest buzzword for fashion labels | Apparel Resources
PDF) Reciprocal Effects of Brand Extension on Brand Equity: A Literature Review
Giorgio armani's empire - Giorgio armani the 'Master' of luxury - MedCrave online
GIORGIO ARMANI - brand differentiation and positioning
The Impact of Brand Extension on the Parent Luxury Fashion Brand: The Cases of Giorgio Armani, Calvin Klein and Jimmy Choo: Journal of Global Fashion Marketing: Vol 1, No 2
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Giorgio Armani's Growth Strategies - The Case Centre
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PDF] Horizontal brand extensions : the key factors of success | Semantic Scholar
Fashion Brand Development: All You Need to Know - Fashionnovation
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Brand Stretching: How Luxury Diversifies Its Portfolio
Fashion Brand Stretching: How far is too far? | Fashionbi Newspaper